Cost-Plus Pricing: The Lazy Way to Leave Money on the Table

Cost-plus pricing is when you add a fixed percentage to your product's cost to set the selling price. You calculate your costs, decide how much profit you want, and boom - there's your price. Sounds easy, right? Well, it can be. But it's not always the best choice. Some businesses love it, others not so much. Let's dive into why it might (or might not) work for you.